What Is BackLinks ?
Backlinks is the powerful word used in SEO World, They are the incoming links connecting or linking your page to another webpage or website.
Many Marketers & New Bloggers don’t know what a backlink is, why they are important, Don’t worry I will tell you why SEO backlinks are essential for every online business and how they help your page to get rank.
Image source : Kexino.com
Let’s get started with the importance of backlinks information which can fetch you a higher rank on search engines…
Link-Juice
If a webpage links to your blog or homepage it passes link juice. This linkjuice helps to improve domain authority and create ranking for the same blog. If you write blogs and don’t want any link then you can stop passing link with no-follow tags.
No-Follow Links
No follow means Do not follow. If a webpage links to some other site with No-follow tag, it shows they do not pass the linkjuice, These links are not useful to get ranking on search engine. Generally it is using by webmaster to linking out for irrelevant sites.
Do-Follow Links
The Link without no-follow tag known as do-follow links. Yes we add do-follow link in our article/ blog which passes link juice, These links are important buildup search engine rank.
Low Quality-Links
The sites which have low quality contents, spammy content, duplicate content, including the porn sites are known as low quality sites. Linking of your page with such websites will result in low quality links. According to Google panda update don’t buying links online, these links harm your website soon If you did any black hat work.
Internal-Links
The links provided in the blog or article which will lead you to the same topic or details version of the link on the same domain are known as internal links. The process of creating such links in seo is called internal link building.
Linking Root Domains
If a good and relevant site linked to your website more than nine times, then it would be considered as the one linked root domain. Generally, It means the frequency of backlinks coming to your website from a unique domain name.
Anchor Text
I think every webmaster is familiar with the term anchor text. In simple words the text which is targeted for hyperlink is known as anchor text. If we use the exact keywords in anchor text with branded and partial match for the outbound links then it is very helpful to get rank.
3 Major Benefits of Backlinks in SEO are :
We had heard that the low quality links also helped the webpage to get rank on search engines, Now the time has changed. According to the past Google penguin update the algorithm of the backlinking is different.
For Example, If you have a site about Weight Loss Products and you are getting links from different niche sites, like sports, apparels, internet marketing course etc. or Irrelevant sites then that links are not useful. So Getting the SEO backinks for websites from high quality sites or relevant sites to your niche.
It Enhance Organic Traffic :
Quality Backlinks helps the webpage to get higher rank on search engines. If your page or post will get natural links from other relevant sites, then search engine push your page / post on the first page. So try to get links for your index page and other pages from relevant niche sites. This blog will help you to increase backlinks free with some common methods.
Getting Referral Traffic :
There is one more benefit of creating backlinks, you will get the traffic from other relevant sites where your links are targeted. If the referral traffic have low bounce rate it indicates the search engine that your page is appealing, interesting and engaging to the visitors. Hence, You will get noticed and achieve top rank.
Sites Index Faster than Others:
If you have a new website then create good backlinks as much as possible, It help the search engine bots to crawl effectively. But, do it in a natural way.
Read :- How to Create Backlinks For My Website ?
Follow Google SEO Guidelines While Creating the Backlinks For Your Site.
- Take care of the quality for every backlink not the quantity.
- Don’t use paid services either you will definitely penalized by Google in future.
- Don’t link with low DA (Domain Authority) or PA (Page Authority) sites or porn sites.
- Don’t use online automatic or free backlinks generator tool services.
I hope now you can understand how backlinks is extremely important to Search Engine Optimization. How you can use it properly while doing SEO for your website.
